What Startups Can Learn From McDonald’s Turnaround


There are valuable business lessons to be learned from one of McDonalds’ most popular items.

The Egg McMuffin, the chain’s signature breakfast sandwich, has been deployed as a crucial weapon in McDonald’s fight to reverse falling fortunes. And, it’s working. The world’s largest fast-food burger chain announced last week, earnings for Q4 2015 were better than expected, as it’s stock price reached an all-time high, after a two-year slump of steady declines. Read more on Forbes.com


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What Startups Can Learn From McDonald's Turnaround