The Communication Logic in CEE B2B and Tech: 2026 Trends and Rules pt.2: Rules That Actually Hold by Stepan Burov
After working across Hungary, Poland, the Baltics, Romania, and several MENA and Western European markets…
Author Stepan Burov
Stepan Burov
Stepan Burov is the co-founder of 8bitPR, a Budapest-based boutique tech/VC PR agency based. With 9 years of experience in PR for technology companies and venture capital — from early-stage startups to global brands — he brings a deeply focused, business-driven approach to communications. As the co-founder of an award-winning boutique agency, Stepan works with clients across the US, UK, Europe, MENA, and LatAm, helping them build credibility, raise capital, enter new markets, and gain recognition from the right media and industry stakeholders.
The Communication Logic in CEE B2B and Tech: 2026 Trends and Rules pt.1: The Fragmented Market and What’s Actually Changing by Stepan Burov
A Polish SaaS company once asked me to run a single CEE campaign — one…
How Can a CEE Startup Speak Like Big Tech? pt.2: Building a Global Narrative Without a Global Budget by Stepan Burov
Positioning is not a branding exercise. It’s a decision about which fight you want to…
How Can a CEE Startup Speak Like Big Tech? pt.1: The Real Barriers — and Why You’re Probably Wrong About Them by Stepan Burov
Earlier this year, a 15-person robotics team from Budapest closed the largest pre-seed round in…