SariSuki – Group Grocery Shopping by Alexander Gornyi


The post was originally published in Russian on Startup of the Day. Alexander kindly agreed to republish what we think is of great value to our readers.

If an element in the supply chain becomes free or cheap, then the end product decreases in price accordingly. This means one can go to the competitive market with one’s offer. SariSuki, the Philippino startup of the day, came up with the semi-free last-mile for shipping groceries.

For the buyer, the startup is a regular online store. A couple of clicks, shopping cart, order number. The only difference is that the groceries get delivered not directly to the buyer’s home but to one of the neighbors. Then you need to go to their place to pick up your bags at a convenient hour – practically the same as a regular pickup point.

For the neighbor in question, SariSuki is an easy side hustle. The truck brings the orders in the morning, people will collect them all by the evening, groceries are the kind of goods that won’t lay for a long time and don’t clutter up the place. At that, the startup promises quite substantial income – about 800 dollars, this is about as much as a regular local salary at a decent job. Renting the place as a warehouse is naturally filed as ‘free’ here.

As of now, SariSuki reports 60 thousandusers – a very small number, but the amount of investment it brought in is quite large for the Philippines – almost USD 20M.

#philippines #food #store #roundb

Translation: Kostiantyn Tupikov


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