Booksy Makes a Beautiful Comeback Amid Covid-19

  • As Polish beauty salons are reopening, booking platforms report a drastic growth in the number of users.
  • Booksy has introduced new features to make the clients’ experience safer.

On May 18, 2020, beauty salons in Poland opened their doors to customers after almost a two-month lockdown. 

Just a day after the reopening of beauty studios in Poland was announced, Booksy CEO Stefan Batory posted on LinkedIn, ‘Yesterday we had 3 times more bookings in Poland than on the best day ever pre-COVID and 10 times more in the peak hour – almost 300 bookings per minute!’ Co-founder of a cloud-based appointment booking solution that operates worldwide didn’t hide his joy about the good times finally coming to the beauty industry. 

Stefan Batory, Booksy Co-founder and CEO

Stefan Batory is a mathematician, innovator, entrepreneur as well as the co-founder and CEO of Booksy, the first mobile-based appointment system for the health and beauty industry. Booksy’s slogan, “Appointments made easy”.

Stefan is passionate about sharing his experience as the co-founder and CEO of Booksy, iTaxi, Sensi Soft, and eo Networks to inspire and mentor young entrepreneurs. He was ranked first in “50 Most Creative People in Business” by Brief Magazine in 2016.

The biggest optimists even forecast that the number of Booksy partner-salons will probably grow rapidly these days as the digital booking is becoming the safest way to schedule an appointment.

Stefan Batory has also announced that the app Booksy is now in the TOP-5 Lifestyle apps in the App store in Poland, as well as in Spain, where the strict measures were also loosened up.

Sebastian Maśka, CEO at Versum and, has also confirmed the rapid growth in the number of users on their booking platform. ‘Since the official announcement on reopening salons (May 13, around 12:30 p.m.), 1.3 million appointments have been made through our system (500K in the first 24 hours),’ Sebastian told ITKeyMedia. “Poles mostly book haircuts, hair coloring, and manicure. 55% of appointments were made for hairdressing services and 45% for beauty services,’ he added.

New post-quarantine features introduced by Booksy

On May 15, the company introduced a new feature for Polish salon owners – they can notify the clients when they are ready to accept them in the studio. 

While a large number of people gathering in one small studio is still prohibited, clients will be obligated to wait for the service outside. This newly introduced feature allows to let clients inside via the app once the previous client lef, tools and the working space disinfected. Learn more on the Booksy blog



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